Alibaba Cloud Drives a More Sustainable, Efficient and Intelligent Olympic Experience at Milano Cortina 2026

 

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Key platforms — including the Olympic AI Assistant, NOC AI Assistant, and the Sports AI Platform — used Alibaba Cloud's infrastructure to enable multilingual fan interactions, intelligent content search, and largescale media management. Collectively, these AI-driven systems set new benchmarks for accessibility, efficiency, and intelligence within the Olympic environment.

 

Broadcasting redefined

 

In broadcasting, the OBS Live Cloud Platform, powered by Alibaba Cloud, transformed how the Olympic Games were produced and delivered. Replacing traditional satellite operations, the cloud-based platform provided flexible, scalable, and high-quality content distribution of 442 live video feeds for 42 broadcasters worldwide.

 

Cloud broadcasting significantly reduces the physical footprint. Milano Cortina 2026's International Broadcasting Centre was 25% smaller than Beijing 2022 and 30% smaller than Pyeongchang 2018.

 

Complementing this were advanced AI solutions such as the Real-Time 360º Replay systems and the Qwen-powered Automatic Media Description System (AMD). Together, these innovations modernised live production workflows, improved media turnaround speed, and set a new standard for intelligent broadcasting in the Olympic Movement. Throughout the Milano Cortina 2026, AMD has processed livestream signals of 391 competition sessions; meanwhile, Media Rights Holders (MRHs) had access to 4,198 video highlights of exciting moments from the competitions, all captured and produced by Alibaba Cloud's Real-Time 360º Replay systems.

 

Through its longstanding collaboration with the IOC, Alibaba Cloud continues to transform the Olympic Games, making them more sustainable, efficient, and intelligent for all participants and audiences worldwide.

 

Sumber: media outreach newswire